Without big-picture thinking, the probability of your content doing its job really well is very small.
A content plan is as vital as a business plan
If you just jump in to ad-hoc content creation, how do you know whether you’re doing the right thing? Whether you’re spending time and money on content that’s going to support your business goals? Or even be noticed by your clients or customers?
The foundations you need
Did you know there’s a difference between content strategy and content marketing? Point is, you shouldn’t have to. Your job is to know your business goals, and for someone else to focus on the content science (and the jargon).
So, if you don’t have an agency, a content marketer or content strategist on your team, we can be your marketing department by proxy. We bring the big-picture thinking and the detailed, informed planning to you.
There’s a bit of CSI involved…
Content strategy and content marketing can’t be bought off-the-rack. They’re all about immersion, collaboration and understanding. Once we put ourselves in your shoes, we can try on your customers’ boots too.
Then, you get the plans, strategies, calendars and content that can help realise the goals you have in mind. And we can keep an eye on the performance as well, monitoring and rejigging to keep your content delivering.
Let’s scope it out together
Get in touch for a free scoping session that will give us both the chance to suss each other out. No obligations! If you’re interested, we’ll come back with a ballpark estimate or a fixed quote, tailored to your needs and budget.